From The Archives: Logo & Branding Design for The Wellness Collective
Project Overview
I’m diving deep into my brand archives and pulling out this unused design concept I created for The Wellness Collective - an online health community led by a team of nurses, doctors, pharmacists, doulas, and midwives who are committed to providing the best evidence-based medical and holistic health information to a person in pregnancy.
This creative brand concept for The Wellness Collective needed a brand identity that would help to establish their unique health business but most importantly, it would be a beautiful reflection of their dedication to maternal-child health on a deeper level.
During the design process, I made sure to translate their commitment of serving their community by creating elements that show the brand’s values towards wellness, inclusivity, growth, and openness.
The brand identity speaks clear to the focus of The Wellness Collective. I am so happy to have created such an amazing brand design identity.
Not only do maternal child projects truly light me up, but I truly enjoy incorporating a brand’s values through sophisticated visuals that help to translate the brand’s vision.
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