Welcome To The CW & Co. Blog

I have lots for you to dive into here on the Copy Blog. You’ll find more about my latest portfolio clients, copywriting, strategy, design, content marketing, and SEO tips to improve your search rankings, plus more about building a brand that your clients/customers/audience will be begging for more!

(Please note: I only share a small sample of my client’s work in my portfolio. Contact me if you’re curious about other projects I’ve had the pleasure of working on.


10 Free Google Font Downloads for Your Pinterest Graphics
Christina Willis Christina Willis

10 Free Google Font Downloads for Your Pinterest Graphics

I'm sharing with you the best free Google fonts you can use for your Pinterest graphics. These free fonts are some of the best for websites and social media graphics because they are easy to read on all devices. Head to the blog to get these free commercial fonts to use on your next Pinterest graphics!

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4 SEO Blog Trends for 2021
SEO Christina Willis SEO Christina Willis

4 SEO Blog Trends for 2021

To experience the best results from your blog, you need to do it right. Follow these 4 SEO trends for 2021 to increase your brand awareness & visibility this year.

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How To Grow Your Email List: 20 Effective Lead Magnet Ideas for Your Creative Business
Christina Willis Christina Willis

How To Grow Your Email List: 20 Effective Lead Magnet Ideas for Your Creative Business

This post is for my creative entrepreneurs who are looking to grow their email list but are not sure what effective lead magnets are best for their niche. In this post, I’m sharing with you 20 highly-effective lead magnet ideas that creative entrepreneurs can create right now & grow their business or email list on auto-pilot with Pinterest.

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The Power of Pinterest for Business & Why You Need It Now
Christina Willis Christina Willis

The Power of Pinterest for Business & Why You Need It Now

As an entrepreneur who uses social media, in particular Pinterest, its marketing has changed my life in a good way. It’s an amazing visual search engine that has really grown in leaps and bounds in the past couple of years for small business owners.

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